Blogging has been around for a while now. At first it was seen as a simple hobby, a way to do what you love without really making an income from it. Fast forward to 2018 and bloggers around the world are making a legit living. This is through creating quality content that keeps us glued to our screens and their platforms. You can either be a blogger that focuses on writing content and using images to showcase your craft on a personal website. On the other hand, you could opt for the most popular option and start a YouTube channel and make videos that keep your followers and subscribers hooked.
Social media has become a huge marketing tool. Brands aim to use their social media platform to make their products and services popular and selling off the charts. Some bloggers become social media bloggers and influencers, that is they use their social media pages to create content and get paid to do this.
Blogging is a wide industry with a variety of categories. We have beauty, fashion, fitness, cooking, lifestyle, travel blogs you name it! It is all about passion and what inspires you to create quality content that your viewers can relate to. Locally this is still on the path to becoming a stable career but we have a few individuals who have figured out how to make a living from this not so ‘practical career’.
Having followers and subscribers is the aim. However, content is what keeps them coming back and keeps clients jamming through your email. I have come up with a list of Kenyan bloggers, vloggers I believe we should all be following for one reason or another.
I only discovered this beauty the other day and I am already fixated on her channel. Natalie Tewa‘s content is focused on fitness and natural hair care. Once you see her body and hair you will be encouraged to join her on her journey. She inspires you to start your own.
In a world where we opt for weaves and hair extensions at all times, we tend to forget the importance of taking good care of our natural crown. Natalie shows her followers how she maintains her gorgeous tresses, how she started and how she switches it up from time to time.
She also emphasizes on the importance of being healthy and fit,. She is an outdoors kind of girl, in fact hiking and bike riding are on the top of her pass time list. Encouraging young girls to take care of their minds, bodies and spirit is something we can all get behind.
Natalie’s YouTube page here
Jay Take a Pic AKA Posh Person
A literal burst of energy when he walks into a room, Jay is yet another fabulous local fashion personality. He is not just a male fashion guru but an expert when it comes to the kitchen department. He has such incredible looking recipes I hope a cook book is in his future. When it comes to his personal style, he has a flare for flamboyant shades and prints. Jay truly stays true to his African roots and is always over the top without a care in the world.
He is a blogger who I feel can inspire young people to shine in their own light without ever feeling the need to dull their sparkle.
Jay’s blog Jay Take A Pic here.
This is a young girl with a big heart. She shares her platform with various up and coming content creators, documents her life with her subscribers, gives us beauty tips that go a long way and even shares her success with the less fortunate.
Wabosha Maxine is a beauty guru who is changing the content creating game in more ways than one. She is quite the talented self-taught makeup artist whose personal look is always simple and ready to go. Her feed is filled with images of her beauty work, her brand collaborations as well as her lifestyle.
She had a major meet and greet a few months back. A wise decision, she decided to host it at a local children’s home. She asked her fans to come with what they could to give back to the children in need. Using your fame and platform for good is a gesture worthy of applause and then some.
Wabosha’s YouTube page here.
Sharon K Mwangi
Sharon is not only a blogger and YouTuber but she also happens to be a fashion writer for the Daily Nation and you might have come across her articles in the Buzz fashion column. She has been blogging for a while and has had her ups and downs with it. However, she always finds a way to bounce right back to the top. She has collaborated with major brands in her time as a content creator.
Her content is based on fashion, beauty and lifestyle. One of the most inspiring aspects about Sharon is how brave she was to share her struggles with depression with her YouTube subscribers. At a time where we are trying to create as much awareness as we possibly can on the topic of mental health, I think voices like Sharon’s are very vital.
Though a local beauty she is currently based in Canada. This however hasn’t stopped her from slaying the globe and representing the 254. Wanjiru Boella is one of the bloggers who keeps her content on her social media platforms. She is not on YouTube or on a personal site but one look at her Instagram and you will understand why following her is vital to your fashion inspiration. Boella is a plus size fashion blogger who is obsessed with all things fashion and beauty.
She does her makeup flawlessly and styles herself so well it puts most of us to shame. I think she is a positive influence on body image and high self-esteem. Wanjiru Boella shares a tip or two with fellow plus size babes on the importance of loving the body you are in and seeing your beauty as you appreciate the beauty of fellow women.
Her style is trendy, sexy and always on point; her confidence serving as her best accessory.
Currently one of the most popular names on the local blogging scene is Joanna Kinuthia. Joanna took the YouTube space by storm about a year ago. Currently, she is one of the top vloggers in the country. She is a self-taught makeup guru and her practical approach is what led fans in her direction.
What I love most about her is how she takes time to speak to fellow creatives on how she made this ‘non-proper career; a legitimate way of making steady money.
She has collaborated with major brands and has been invited on major panels to speak on beauty and life as a content creator. The sky is the limit for this local beauty guru for big moves are headed her way.
Supporting local talent has to become a way of life for us. This is especially because we have so many young creatives with wonderful messages to share that deserve our attention. I hope you learn a thing or two from these personalities.
Joanna’s YouTube page here.
Check out Tips from Kenyan Beauty Influencers here